Consistency is key to nailing your social media strategy. Any affiliate marketer knows to make money online, you need people to see your content. How do you get people to see it? By being consistent and of course having a lot of it!
There are roughly 3 billion users on social media, that’s 80% of all internet users, so its pretty hard to stand out in the crowd. So its becoming increasingly important to ensure your followers are seeing your content, and you are publishing it daily.
So in this day and age, how do you do that – especially you affiliate marketing business is just a side hustle. We all know life gets in the way, and that’s when your content consistency starts to slip. I have the answer for you! Here’s how to save your time, or waste less of it – Hootsuite.
Affiliate Markets Rejoice – Hootsuite Is Here!
So what exactly is Hootsuite? Hootsuite is one of many tools referred to as a “Social Media Management System” or tool. It allows you to keep track of, and manage multiple social media channel at once. You can post simultaneously as well as monitor what people are saying about you.
There is one more feature about Hootsuite I love even more than viewing all your social media accounts, monitor your prospects and responding to them instantly. SCHEDULING.
So you have a free day? Feeling motivated? You have already written 10 blog posts ready to go. Well you can also plan out your social media posts. The free account allows you to schedule up to 30 posts. So if you post one a day, you can plan a month in advance then sit back and forget about creating posts!
This alone saved me so many times when I first started out as an affiliate marketer – everyone was so amazed at all the time I had. I just seemed to always be pumping out content, whilst holding down my full time job. Well this was my not so very well kept secret, and now its yours. Use it wisely.
Benefits Of Scheduling Social Media Posts
1. Use your time wisely
The best time to post your content isn’t always convenient for you. Depending on your target audience you might not even be awake! (Side note, when is the best time to post? In the coming weeks I will post a blog on that very question!)
Scheduling ahead of time will save you from rushing a poorly worded post, half asleep at 4am in the morning. It will help you post during your 1pm work meeting that you always have on a Thursday. You can chose a time that is suitable for you, perhaps its 8:30am every morning for 30mins, and plan out your post ensuring they follow the style and theme of your brand. Which takes me to point 2.
2. Cultivate a consistent look and feel
Your followers have subscribed to your accounts for a reason. They liked your message and thought, “I want more of that”. One of the sure fire ways to lose them, is to start posting content off topic.
Say you have a loyal following who love to hear how they too can be a successful affiliate marketer – how do you think they would feel if you started posting about the latest government policies?
But constructing a block of posts in unison you can easily ensure they all read with a unified aesthetic and voice.
Social Media marketing is incredibly complex. You will notice as time goes on my Tips and Tricks focusing heavily on it. What filters you chose matter. The colors of your posts and content – color affects emotion and behavior. What do you want your followers to feel, and what will make them more likely to buy?
As you learn the answers to the above, you’ll be able to ensure you stick to the answers, through scheduling.
3. Upload visuals from your desktop or laptop
I don’t know about you, but I don’t like typing out long streams of text on my phone. I like to visualize my posts on a computer. Search for new pictures, video links on bigger screens.
Add to this the images you find mind not be suitable, and need editing. Perhaps the video’s you have you recorded yourself and need post production. Being able to schedule your posts on your PC gives you far more editing power.
4. Encourage engagement
A successful social media feed tells the story of your brand. Its a snapshot of everything you want your followers to see and feel.
Build relevance, and consistent content without sacrificing your daily content quality. Posting more content ensures your different demographics see your posts. Not everyone is on their phone at the same time.
Having a stream stream of great content in your feed can encourage engagement from your customers. But don’t post too much!
Remember the attage all killer, no filler. The perfect caption does exist. Don’t ruin it with meaningless waffle.
5. Gain followers
As an affiliate marketer, it keeps coming back to the same thing. Traffic, followers, content views. Posting seven times a week or more has been proven to increase engagement and follower counts.
Brands that post seven times or more a week increase both engagement and follower counts. A study on instagram found that follower counts increased four times as fast when posting once a day, over those who posted only once a week.
Attracting new followers is a long and slow process. It takes thought, implementing points 1 to 4 consistently. Scheduling can help ensure you never miss the mark!
Convinced? Now What?
So you are sold, but more importantly excited to propel your affiliate marketing business. Whats next? Go and sign up to Hootsuite and link all your social media accounts.
Then find the right affiliate program to make you the most money! And of course I have the answer for that too! As many of you know, I spend all my time reviewing platforms for the sole purpose of finding the best way to MAKE MONEY.
Of all the platforms I have reviewed this program alone has helped me earn over $200k in the last 12 months alone. If you are tired of scams and want a real solution, this is for you.