At this stage hopefully you have written or considered your affiliate marketing plan, researched a good social media posting schedule and figured out how to get the most out of your social media channels through social media engagement.
Prior to entering the online business arena would be affiliates generally have a their own Instagram accounts and know how to use them. However using them for your personal use versus using them for a business are two very different things.
According to a recent article Our Social Times, engagement rates on Instagram are 15 times higher than Facebook and 20 times higher than Twitter. It is a proven fact that visual data is processed at a far higher rate than text, making Instagram a great marketing tool for any online business.
So what are the top tips for affiliate marketer beginners to consider when using Instagram? Lets take a look and learn how to make money on Instagram with affiliate marketing!
Sell Yourself Through Your Profile
Your profile is almost like an advertisement for everything you represent. It is often the first thing that people landing on your page will see. Think of your profile description is the first and potentially last time you will get to interact with a potential followers and ultimately customers.
With only 150 characters you must be creative to try and fit all your information in. Do you try and sell a product or service? Describe your brand or your personality a little? Or advertise your website.
The bio description of your profile page is the only place in Instagram that you can put a free clickable link. If someone likes your post, they may visit your page, and then end up clicking your link so you want to ensure you include it here.
Identify what you are trying to achieve. Do you want traffic to your site? Registrations or subscriptions into a program? Or perhaps you just want to sell a product. Let your end goal direct what you place here.
And remember try to not sound too preachy, or sales pitchy.
Paint A Picture With Your Images
Instagram is a visual platform. Users share images they like, with others. The entire purpose of the platform is to share pictures that look good, or relay informative, interesting and content rich information.
This is a place you can really let your imagination run wild. You can also shy away from conventional, more reserved images that need to feature on your website. The more creative, and unique your content, the more likely people are to follow you and be interested in what you have to offer.
And you are not limited to just photos. You can share videos of up to a minute in length, or you can take advantage of IGTV for longer videos. Don’t be afraid to experiment. Look at what your competitors are doing and take advantage of Instagram insights to see which posts hit the mark, and which ones miss.
Quality Over Quantity!
You may be wondering how to make money on Instagram? Surely if I post lots, and lots of interesting, content rich content constantly I will make more sales? Instagram is not like twitter; your followers do not want to see posts ever 30minutes.
According to Social Buddy the research suggests it is best to post between one to three times per day. Whilst this is not an exact science it is a great starting point for any affiliate marketing beginner.
Then you need to decide WHEN you should post. As you can see below, according to Later, a social media platform scheduling tool there are many different answers to this depending on the time of day.
The key is to start with a system, and then experiment. Use the above as a starting point, both from reliable sources. Then as mentioned in Tip two, use your Instagram insights to experiment with which posts achieve the most engagement.
Interact with Your Followers
Social media by its namesake is about being social. Your followers want to be able to social and engage with your and others. Take the time to respond to their comments and thank them for their interaction. You may not think much of it, but this type of personal touch and make someone feel special.
Engaging with your users also encourages others to add their comments. Have you ever seen a post with 100s of comments, and instantly become a little more interested in what people are saying?
Ask questions of your users, invite them to tag their friends or run competitions that encourage post sharing. This will naturally increase your reach, and users are more likely to follow a profile that has been suggested to them by a friend. It encourages trust.
Choose Your Hashtags Wisely
Hashtags are a way for your posts to reach more than just your followers. Instagram followers can subscribe to hashtags, or simply search for them. So, whilst they may not follow you, they may follow a hashtag you use, and see your post.
Just long keyword research is important to find longtail keywords, hashtag research is important to identify which hashtags are achieving the most views. There are numerous online services, such as Hashtagify,that allow you to analyse hashtags. Or you can simply type them into your Instagram search bar and see how many images have been tagged with that hashtag.
According to Hootsuite, using irrelevant hashtags or the same one repeatedly is a bad idea. Furthermore, as seen below, the sweet spot seems to be around 9 hashtags to get the most engagement. But again – experiment!
How to Make Money on Instagram – The Final Step
You now know all the finer points of using Instagram for an online business. But there is so much more to learn! Affiliate marketing is a dynamic industry to work in, which comes with many positives, but you need to be able to adapt and change to truly be successful.
Once thing I learnt very quickly when I first tried to answer the question, how to make money on Instagram, is that the question can never be fully answered. Yes, I have outlined the basic methods, but the environment is constantly changing. Not only that there is the how, then we also need to answer the why, what, who of marketing.
What should you say? How should you say it? And what will be the why of your offering? Fortunately, I have had the pleasure of reviewing 100s of affiliate programs, online training products and systems. Through all my reviews my number 1 recommendation for anyone trying to learn how to make money on Instagram, on Facebook, or anywhere online is to invest in yourself.
If you want to make a career as an affiliate marketer, or through another online business venture you need to constantly immerse yourself in strategies and training that have made other people successful. If you understand that you need to work to make money online. You need to be committed to set up an online business to eventually earn you a passive income, then read on. If you want to make money fast, and lots of it, this isn’t for you.
Below is my number 1 recommendation for making money online. It will teach you the tools YOU NEED to make money online, and to be successful. Regardless of how you want to make money online you need to know how to sell it, where to sell it, and how to run your business. This is how I learnt ALL of that, and grew to the position I am in today.